Rebecca Saar

Sr. Director, Admin Marketing at Salesforce focused on enabling, empowering and elevating Salesforce Administrators.

The State of the Salesforce Admin in 2023.

The State of the Salesforce Admin in 2023

The role of the Salesforce Admin is more important than ever. As customers’ expectations continue to grow, more companies look to digital transformation to deliver that highly personalized, responsive, on-brand experience. At the center of delivering a Salesforce Customer 360 view sits the Awesome Admin—building, configuring, and automating solutions to drive productivity, innovation, and efficiency […]

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Astro, Cloudy, and Codey brainstorming for #BeAnInnovator.

Join Us for Be An Innovator with Design

Last year, we dipped our toes into the world of user experience, reimagining a record page using dynamic forms and actions. This year, we’re building on those skills and taking it one step further. Get ready to Be An Innovator with Design! We know you’re expected to make changes in Salesforce at lightning speed in […]

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Connect Your Apps and Data to Salesforce with MuleSoft Composer

The management of integrations between systems is becoming increasingly more important as companies leverage more systems and users continue to demand access to everything from anywhere. Recent data tells us the overwhelming majority of line of business teams agree that employees need easy access to data in order to deliver projects faster, especially as new […]

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characters together to watch DreamTX together

Catch Up on Awesome Admin Sessions from DreamTX

Salesforce Admins from all over the world tuned into the Dreamforce Trailblazer Experience, aka DreamTX, in December. DreamTX — a global, 4-day series of panels, demos, and online learning experiences — featured more than 300 hours of content! Did you catch it all last week? No? Well, DreamTX may be over, but your opportunities to […]

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Master Automation, Change Management, and Security with Low-Code Tools

The global pandemic has significantly changed the way businesses operate. And admins everywhere have sprung into action to adapt existing processes or to design, and roll out, new processes that are having a huge impact. With low-code tools, Salesforce Admins are quickly responding to their businesses’ changing needs without compromising quality, security, or scalability. This […]

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TDX Tuesday: Build Reports Lightning Fast

Hey #AwesomeAdmins! Every Tuesday this month, we will talk about the awesome TDX sessions we saw last month. We realize you may not have a whole day to set aside for learning, but we bet you can find 30 minutes this week (and next week, and maybe the week after that!). ? Admin Episode: Build […]

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Join Us for Be An Innovator With Dynamic Pages

Over the years, Lightning pages have become increasingly more powerful, enabling Salesforce Admins to envision and build complex, flexible and smart experiences for users with low code. Making changes to the user experience in Salesforce is critical when you’re supporting a business that is fast-changing, needing to pivot, or expanding. Requirements change, new programs launch, […]

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