Every Salesforce Admin lives in two worlds. In one, you’re a strategic architect, designing flows and planning for the future. In the other, you’re the org’s caretaker, performing the vital, daily maintenance that keeps the system running smoothly — like merging duplicates and managing user permissions. Both roles are essential, but the clicks of caretaking […]


Are you ready, Awesome Admins? It’s almost time for the Winter ’26 Salesforce Release! An essential part of every admin’s job is staying on top of the latest Salesforce Releases. Three times a year, Salesforce releases new features and updates to our technology, enabling users everywhere to take advantage of the latest and greatest that […]

As someone completely new to the Salesforce world, I know exactly how it feels to be faced with a powerful new technology like Agentforce. When I was asked to explore what it means to build an artificial intelligence (AI) agent, my first reaction was to look over my shoulder to see who they were actually […]