A recent Salesforce Admins Podcast episode featuring Warren Walters asks, "What role does coding play in the future of Salesforce Admins?"

What Role Does Coding Play in the Future of Salesforce Admins?

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Today on the Salesforce Admins Podcast, we talk to Warren Walters, Salesforce MVP and host of the Salesforce Mentor YouTube channel and website. Join us as we chat about how we’re all becoming adminelopers and why you should learn to code.

You should subscribe for the full episode, but here are a few takeaways from our conversation with Warren Walters.

What is an admineloper?

Salesforce Admins and Developers are increasingly overlapping in their roles, leading to the rise of the “admineloper.” AI has made it easier than ever to get things done with Apex, even if it needs some tweaking to get everything working right. A little coding knowledge can go a long way.

For developers, declarative tools in Salesforce are becoming incredibly powerful. Using flows and formulas can often be a simpler way to solve a problem than creating something custom in Apex.

In short, if you know a little about both admin and developer tools you can truly get the best of both worlds.

Learning to code as a Salesforce Admin

There’s a common misconception that only geniuses can understand code. However, Warren says, some of the best developers he knows didn’t go to school for computer science and are entirely self-taught.

A little can go a long way. Basic coding skills can significantly enhance an admin’s ability to implement more complex solutions and collaborate effectively with developers. Combining a working knowledge of how programming works with the declarative tools we all know and love can get you far.

Soft skills and career advancement

Beyond technical skills, Warren emphasizes that soft skills are just as important for career growth in the Salesforce ecosystem. While he identifies as an introvert, he’s made a focused effort to become a better communicator, and that’s helped him grow into new roles and bigger opportunities.

Warren also urges you to spend some time thinking about your personal branding. His YouTube channel has opened a surprising number of doors for him, but even a simple portfolio can do a lot to help you stand out.

There’s more from Warren about what he’s learned as a consultant and as a mentor, so be sure to listen to the full episode. And don’t forget to subscribe to hear more from the Salesforce Admins Podcast.

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Full show transcript

Mike Gerholdt:

This week on the Salesforce Admins Podcast, we are talking about mentorship and learning how to code. Surprisingly, not surprisingly, because admins and developers need to know the best practices for creating our apps and deploying the best technology for our organizations.

So I’m going to bring on Warren Walters who is a Salesforce consultant. He’s an admin, he’s a developer, he’s a mentor and a self-described general geek. Now, Warren’s on because he runs a really cool YouTube channel, and I came across his TikToks where he does Salesforce tutorials to help you understand and master the concept of different things in Salesforce.

He has this really cool site, salesforcementor.com, and just a really fun guy to talk about in terms of the world of mentorship, what a lot of skills are that he’s seeing, and things that people should be paying attention to.

Now, before we get Warren on the podcast, I just want to make sure that whatever you’re using to listen to the Salesforce Admins podcast, make sure you hit that follow or subscribe button because then new episodes will show up on your phone or on your computer right away. So with that, let’s get to our conversation with Warren.

So Warren, welcome to the podcast.

Warren Walters:

Well, hey Mike, I’m happy to be here. Super excited because I’ve been listening to the podcast for such a long time and I’m finally on it, which is, I don’t know if it’s a dream come true or an honor, but I’m just happy to be here.

Mike Gerholdt:

It’s destiny.

Warren Walters:

I’ll take that.

Mike Gerholdt:

That’s what I’ll call it, it’s destiny. Well, I ran across your TikToks when I was posting stuff about the podcast and really loved some of the videos that you’re doing and the topics you’re talking about. So let’s just start off with what you do in the Salesforce ecosystem and how you got started.

Warren Walters:

Sure. So my name is Warren Walters. I am a Salesforce engineer. I do lots and lots of development. I probably talk too much about development. Some of you may or may not have seen my face on YouTube, and that’s where I primarily host a lot of my content.

And just from my side, I’ve been in development for about 10 years now. Various different companies, various types of companies to consulting ISVs in-House. And more recently, I’ve been focusing on a lot of mentorship and training in the Salesforce development space. So that’s a little bit about me. I can dive deeper depending on where you want to go.

Mike Gerholdt:

Well, I think the mentorship part is intriguing. You said development a lot in this is admin podcast, but we kind of all live in the same space now. I think what’s interesting is when I started doing Salesforce things back in 2006, there was a clear line between here’s things I can do with the UI.

Drag-and-drop GUI was a thing. Oh my God, it’s WYSIWYG now, that was the new acronym back in ’06. But then there was also really hard things that you had to learn. I remember going across to another part of my organization and talking to a developer who had to learn Python, how to deploy stuff.

So there was code and there was the hard way of doing things, and there was the unhard way of doing things as people looked at it. Now those lines seem to be blurred. I mean, I’m looking at some of the data cloud stuff that we’re coming out with, and you can very seamlessly connect things through a UI.

So let’s start with that is sometimes you hear terms where people mash together names of personas of admin and developer, and they think just because it’s declarative, it must be developer or it must be admin. And because it’s code, it must be developer.

Warren Walters:

Yeah. So it’s funny you bring up those personas in the mashing admin and developer together, because as far as I know, it’s called or it’s rising to be called admineloper. I’ve heard that a couple of times [inaudible 00:04:25]-

Mike Gerholdt:

It makes me think of Jackalope. Have you ever heard of a Jackalope? It’s a rabbit with weird horns.

Warren Walters:

Yeah, maybe that’ll be their mask on it in a couple of weeks. Dream Forces around the corner.

Mike Gerholdt:

It is.

Warren Walters:

But yeah, so from my side, especially with the mentorship and what I like to do or a lot of what I do is to help people understand that there’s not just one type of person anymore. Maybe years ago it was like that, but now it is very fruitful for you to understand all sides of the Salesforce. And this could be the configuration.

So knowing how to set things up and the fields and the whizzy wigs like you mentioned, but also the benefits of knowing some development things. Now, maybe you don’t need to jump all the way in where you’re writing custom integrations yourself, but to just understand those core fundamental concepts of development can really help you build out more complex solutions and communicate better with your teams.

And through mentorship, especially with a lot of admins, it’s all about encouraging them and showing them different resources they can use to really understand some of the concepts that were traditionally a bit foreign to them or locked away in a separate area that’s only for developers, which is not true anymore.

Mike Gerholdt:

They’ll be developers, let’s put that on the map. It’s interesting because I think maybe, I’ll go back 18 months ago before I had a really cognizant working awareness of AI. Learning code meant copy the snippet of code, find a developer friend and be like, what does this do?

Now, I put a validation rule into ChatGPT just to have it double check what I was doing. And it can tell you back, you can copy snippets of code into AI and have it tell you what it’s doing. So I have to believe that some of that acceleration for admins, just basic understanding of code is a little bit greater now that we have some tools like that, right?

Warren Walters:

Yeah, it’s really been an explosion of what tools we have at our availability to help us understand it a lot better. In the past, we had maybe things like Stack Overflow and different websites you could go to, or if you were taking it back, you have to buy a book or something and try to read it. And that barrier to entry-

Mike Gerholdt:

The library.

Warren Walters:

That barrier to entry really stopped a lot of people from diving in and understanding certain things that were going on in Salesforce development and in code. But now with those other types of tools and even the tools that Salesforce is releasing, we’re able to more easily understand different code and formula fields.

Even our flows now, we’re starting to be able to just reduce all of the headache and all of the additional knowledge that you needed to have to be able to work with those particular items. Now, there are some benefits of going, getting that deeper understanding, really learning the fundamentals and branching out further into programming concepts.

But at least to get you started, get your feet wet, these AI tools have been really great for helping people get some encouragement and seeing if they’re on the right path and getting more, down to complex questions where you’re saying, all right, you needed to go to a developer friend to get that looked up.

You might come with a more refined question now that you’re using AI instead of just, here’s the code, help me out. It’s, I have this particular piece of code, it should do this. How does this look to you? Is it best practice? So the conversations are shifting a little bit more.

Mike Gerholdt:

Plus also just disseminating some of the code that admins would look at, it’s not foreign into, I don’t know what this does, pages and pages of stuff. I can at least copy it and maybe have AI give me an idea of where to start.

Warren Walters:

Yeah, that’s funny too where the starting piece, just because it’s really about what it gives you. So in certain aspects you have to be a little bit careful of AI because of it could produce code in a different language other than Apex, you get Python code.

And if you don’t know those fundamentals, it can really set you down maybe a rabbit hole or not be as helpful as you think. So it’s a word of caution to a lot of my mentees. I definitely want them to use it, but make sure that you’re still doing that due diligence to understand some of the basics of it.

Mike Gerholdt:

If you’re having it generate code for you, I think I’m in the translation part of the world. So let’s start there though with mentorship, what comes up most in the mentorship and in mentees that you work with?

Warren Walters:

Certifications is always a big topic. What search should they get and what should they focus on? What’s next? So I think that one is really fun. And another big one is a lot of encouragement, especially for administrators that want to start to look in and dabble with code.

A lot of people here, they have this perception that, oh, it’s for the geniuses or only people that go to university, which is not true at all. I’ve met many, many developers that could code me into a box that have never gone to school, have just learned by themselves, and they’re very passionate problem solvers and they really stick with that craft.

So a lot of what I do is encouragement and then giving people resources for, if you’re trying to learn integrations, start with either this Trailhead module or this specific article and bring it back to me and let’s see if we can figure it out together.

Mike Gerholdt:

Do you find when individuals are coming into the ecosystem maybe with a coding background, that it’s less obvious for them to pay attention to some of the declarative tools that are already built in Salesforce?

Or is it intuitive to have them under… Is it natural to just look at everything first and then only go to code as a solution, or do they see everything’s a nail and they’ve got a hammer and I’m going to code them into a box, as you said?

Warren Walters:

Yeah, it definitely starts out as everything is a nail and code is the hammer. It’s funny because if you’re in a lot of different orgs, especially when I was doing consulting, I got into a few orgs that had code written for very simple things that you can do in configuration, like creating a validation rule or sending an email, that kind of stuff. Just tons and tons and lines of code that were not necessary.

But whoever got in there first, their mindset was, okay, I know how to code, let me just stick with that. So a lot of people that I talk with and mentor, especially if they have a coding background there, that’s their first idea and that’s one of the things that I have to educate them on, is Salesforce has so many different tools at your disposal.

It’s better to at least be familiar with everything that’s available, like flows and the formula fields, and even just simple things like knowing how a lookup field works, especially if you’re not coming from this sort of space, it can be a little confusing to understand what it is and how it works.

So I generally recommend going on that journey of starting at the beginning, especially hitting a lot of those beginner admin trails where you can learn the fundamentals and work your way up into a good spot of understanding all the tools that are available and then you can jump into code. The code wall, always be there. There’s plenty of reasons to use it, but you want to use the right tool for the right situation.

Mike Gerholdt:

And it’s also, I have to think of just best use of your time. You could code escalation rules, you could code a workflow, but flow leaves you with an artifact that’s easily upgradable and reproducible as opposed to something custom that, who knows, maybe something 10 releases down the line, Salesforce is going to change and now you might have to rebuild that Apex code.

Warren Walters:

Yeah, that’s a big point, especially in consulting that you have to think about because a lot of times you may not be there one year later, two years later just because the contract or the project is ending.

So designing for the team that is going to be there is very important. If you’re going to leave a ton of code only with a team of admins, and that may not be the best solution for you.

Or there might be a little bit of in-between where you can build out the complex pieces inside of code, but also leave the administrative side or leave the ability for the administrative side to have configuration or custom settings that can manipulate the code.

All things like that are things that you need to start to think about when you look at the longevity of your code and the maintainability.

Mike Gerholdt:

Do people that you work with and start to work with, when they come into the ecosystem, do they know their path? Are they looking at consulting or being a developer first? Or is it just eyes wide open, help me figure something out, Warren?

Warren Walters:

A lot of it is eyes wide open. Lots of existing admins know that the developer path is out there, but people just starting out often they hear about development from other tech stacks and they know that it’s out there, but it’s hard to understand where should I be going? What should I be looking at?

So there’s a lot of education that goes on and there are so many different opportunities in Salesforce. So you need to try to find… Or I recommend trying out a bunch of things, but especially if maybe you have a background in project management or system management like databases and things like that. Take a look at how that translates directly over into a Salesforce career.

Mike Gerholdt:

Yeah, no, that makes sense. Often you start off with an idea, and I’ve had a lot of friends too that were admins for a while and then they see that consulting dollar sign and they start chasing the money and obviously you can do that in any career. So that’s interesting.

You mentioned something that I wanted to think a little bit about, which is the topics that admins and developers should think about. So I started a little bit dumped into the deep end with AI, but we have declarative side, we have the code side.

What is some of the stuff that admins and developers that you’re mentoring aren’t paying attention to and you’re like, folks, the streetlight, the spotlight is on, you totally missed the sign on the side of the road. How did you blow past this exit kind of scenario?

Warren Walters:

That is really cool topic to bring up. I think a lot of it stems to one, everybody they know about AI, they probably are at least dabbling in it. If you’re not dabbling in it, I would recommend at least looking at it. So that’s one big piece.

But the other part is probably more, I want to say on the soft skills or it’s really around communication, especially for a lot of introverted people. It may not seem like it, but I’m pretty introverted. But it’s around how you can communicate effectively either with your boss or your teams or anybody that you’re working with.

And that can be a huge valuable asset to you as an individual because it can help propel you into different types of roles that maybe somebody else that’s lacking those skills or still working on those skills, they’re not able to jump into what goes hand in hand with that is more personal branding as well.

So this is how you present yourself on LinkedIn, doing things like YouTube channels, having a blog and that can also propel you above the rest, especially in a competitive market. Having that awareness of where you’re at and how you want to be presented to the outside world can be very important for a hiring manager to make a decision on.

So I recommend everybody working on a portfolio or having some sort of additional thing above the defaults of your resume and having a basic LinkedIn portfolio and that kind of stuff.

Mike Gerholdt:

Yeah, I’m so on board with everything you just said because I feel like for a lot of my career when I was an admin, not only was it just understanding the configuration, but for lack of a better phrase, I’ll say it was selling the configuration, really communicating to the organization, no, no, no, no. I know how to do this and this is what’s best for right now based on what you told me and confidently communicating that.

And then to your second point, showing up, I love it when people look like their profile pictures. It’s so much because you look at, you think of how much you’re online and when you see, especially with a coworker, your slack avatar all the time, and then you see them in person and they look the same, you’re like, oh, I know I have the right person.

Because I’ve always joked that I’m an introvert, but I play an extrovert for work. I can summon up a solid eight or nine hours of extrovertness, but 5:30 at Dreamforce, the bell tolls, Mike is running down the stairs, glass slippers falling off, he’s turning into a pumpkin. He really wants to get back to his hotel room and just have some quiet stare at the wall time.

But being able to show up and look familiar and then interact with people and that’s how you network and that’s how you get different ideas shared with everybody too.

Warren Walters:

I’m on board with that a hundred percent because at least for me, a lot of what you see online, a hundred percent of what you see online, I’m going to be the same exact way at a conference. As soon as you see me after I say hello, what is your name? I’m going to start spewing development and Salesforce right at you.

So I think that that is important though to be authentic wherever you’re presenting yourself because it’s going to take that toll on you, especially over time, especially if you’re at working at a place where either you have to change yourself to do that. It’s important to be at home as much as you can in where you work and how you’re presenting yourself.

Mike Gerholdt:

Yeah, I mean for the longest time I wore a red shirt everywhere and it was very easy to spot Mike in the red shirt. So I had this question down, but in hearing you answer it, and I’ve done a million of these podcasts, I’m going to ask it to you different.

So one of the questions, and you probably get this too, is like, all right, so what is good places to start learning? I’m going to ask you that, but I’m going to give you the caveat of you can’t say the word Trailhead.

And the reason I’m going to say that is, look, I work at Salesforce, Trailhead’s table stakes. We all know to go there. Everybody in the community knows to go there. If you don’t know to go there, you should go there. You’re going to hear it at user groups. What are other places that you should go that are good places to learn in addition to Trailhead?

Warren Walters:

How much can I plug websites? How much is allowed? There are a few sites that I really love for either practicing Salesforce development or even Salesforce administration.

I’m a big YouTube person. If you’ve looked me up at all, I love video, that kind of stuff. So there are some really major channels on there that I definitely follow. So some of them are Apex hours on YouTube. There’s Matt Gary’s channel, which is also very focused on Salesforce development, so also look at those.

And then especially thinking more either when I’m studying for a certification or being more well-rounded, a lot of us know about Focus on Force, which is great. But what I like to do whenever I’m either taking exam or studying is, okay, maybe I’m doing some practice items, but I’m also actually building out the practice scenarios, maybe the exam question or something like that inside a Salesforce org so that I’m Retaining the knowledge a little bit better than just clicking through a few different examples. So this works really well for both administration and development.

Just recreate the scenario the best you can when you’re working through those. On top of that, there are some really great, if you’re looking to dive and learn development, really great sites for that. So there’s free code camp org, which is more of HTML JavaScript, it’s like web languages.

But like I’ve been mentioning, once you learn the fundamentals of development, you can transfer it around to any language and it will really help out in your configuration inside of Salesforce. So if you know how to do flows, either on the basic levels, if statement is an if statement, iterator, a loop is a loop in every different language.

So you’re able to translate some of those a little bit easier once you know how they work under the hood. I’m trying to think of some other ones. I know there are a ton and maybe I can link some down in the show notes and stuff like that.

Mike Gerholdt:

I didn’t mean to put you on the spot but to be honest with you, every time I ask a question I’m like, oh, go to Trailhead. It’s like, where do you start? Well, what are you looking for?

Trailhead’s been around I think almost 10 years to me now, it’s to the point where it’s like the help and FAQ part of a website. The first time that you saw a help or an FAQ on a website, you’re like, oh, I wish every website had this. And to me, that feels table stakes. You should be able to do that.

But then to your point, there are things that you should learn like communication skills and presenting skills and personal branding skills, and some of that’s on there, but there’s also good sites and good places to go to learn stuff like that.

Last question, a little bit of a curve ball, but as a mentor, you’ve worked with a lot of people. What is one quality that is consistent across all of your mentees that seems to really drive their success?

Warren Walters:

I think one of the big ones is around persistence. Especially in the Salesforce space, configuration and development. I prescribed to a notion of, let me give you just enough so that you know where to look, you can be very dangerous. But not giving you everything to complete or solve challenges or whatever wacky idea that I’ve come up with at that point.

So knowing that there is a light at the end of the tunnel, there is a solution for every problem, especially in coding. We’re not inventing anything new and if statement is an if statement, some of these things that we are creating have been studied and perfected over a long period of time.

So all you need to do is really find it and then use that solution and make that existing solution work for whatever your problem is. So understanding that idea of, okay, as long as I keep working at it, keep pushing, something will come from this that will put me in a better situation than I am currently, is really what I start to stress in a lot of the mentees that I work with.

I think it can get overwhelming to learn development and maybe you don’t feel like you’re making progress, but a lot of times it’s about looking back and reflecting on how far you’ve come to see some of the progress that you’ve actually been doing, which is really cool. So I think that’s a big one, right?

Persistence and then knowing when to ask questions may have come up before. But you’re working on your own, you’ve found a lot of resources and you’re going through and you end up getting stuck on one particular piece.

I think it’s important once you are completely stuck and you’ve done as much research as you can, of course to reach out. And it’s humbling because maybe years ago, I didn’t like to ask for questions read. I was like, oh, I should know everything, or I should be able to figure this out on my own.

And I started progressing so much faster once I was able to say, all right, I’ve done enough research, I’ve looked at it, I’m going to ask a very educated question to somebody that has done this before, somebody who has been through whatever experience. It could be as small as making a formula field or as big as writing an integration to a third party system.

Mike Gerholdt:

Yeah, you’re spot on. Persistence is right there. You said that answer educated question, and this actually came up I want to say about a month ago or so. I interviewed David who does Wordle and Sudoku on YouTube and TikTok, he rather he also does coding, which is interesting. I feel like maybe a lot of software engineers and developers do Wordle and Sudoku.

But I would rather, he said in working with team members would rather have a team member spend 10 minutes working through what they know to try and solve the problem and then come to me with a question as opposed to just immediately hitting a problem going, how do I do this? Throw your hands up.

And I think when I’ve worked with people too well, how would you work through this? Because you need to start putting those connections together because every time something like this happens, there isn’t going to be a Warren behind you that you can just turn around and be like, now what do I do? So educated question. That was really good.

Warren, thanks for taking time out of your day and being persistent and mentoring people and being a part of the great Salesforce community.

Warren Walters:

Yeah, Mike, it’s been a pleasure and an honor and I guess destiny to finally end up on the Salesforce Admin podcast. Super happy that I was able to make it out and spread the word about development. If you’re scared about it, if you don’t think it’s for you, do not worry. I don’t think it’s for me, right?

Everybody thinks that just try to take it one step at a time or reach out to me. A lot of developers are very, very helpful in the Salesforce Ohana. So yeah, so happy that we finally made this happen.

Mike Gerholdt:

Thanks, Warren. So that was a fun discussion with Warren. I love the term educated question. Going back and really thinking through it makes me think of that podcast that I did with David or ranks on Sudoku and Wordle solving, which is thinking through what are all the possible ways I can solve this, exercising those, and then turning to my community and seeing how they can help me based on what I’ve done.

Because you might find a creative way of doing something, but I couldn’t agree more, persistence, persistence, persistence. There is a light at the end of every tunnel, and I think his sight is very inspiring. I just pulled it up and the first thing it says, remember, I believe in you. So, thank you Warren for being on the podcast.

Now, if you enjoyed the episode, be sure to click that follow or subscribe button so that new episodes are downloaded. And of course, if you’re looking for resources, folks write down below in the show notes. I’m going to link to anything that Warren mentioned, including his social profile.

But you can always find resources at admin.salesforce.com. That is your one stop for everything admin. Release information, more podcasts and a transcript of the show. Now be sure to join our conversation in the admin Trailblazer group.

That is, of course, on the Trailblazer community, and you know where to find the link for that. That’s right. It’s in the show notes on admin.salesforce.com. So with that, I hope you enjoyed this episode. I enjoyed it a lot. And until next week, I’ll see you in the cloud.

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