As you dive into the world of artificial intelligence (AI), using your learner’s mindset to skill up, know that Salesforce is here to support you every step of the way. Start your journey to being an AI-minded Salesforce Admin by understanding how new platform innovations are building the foundation for delivering intelligent solutions with Salesforce. […]

Understanding the fundamentals of artificial intelligence (AI) is critical to being an #AwesomeAdmin. This technology has opened up broadly and both people and businesses are finding new and inventive ways to weave it into products and our lives. There’s no better time to get up to speed on AI and how you will be able […]

Einstein Bots interact with your customers quickly and accurately with automation and artificial intelligence (AI) capability. In terms of AI initiatives, the biggest challenge is measuring business impact. One reason most AI projects fail is that people are looking at “model performance” instead of business value, such as how much money, in either additional revenue […]

Follow and complete a Learn MOAR Winter ’22 trailmix for admins or developers by October 31 to earn a special community badge and enter for a chance to win one of five $200 USD Salesforce Certification vouchers. Restrictions apply. Learn how to participate and review the Official Rules by visiting the Trailhead Quests page. Prep […]

Many Salesforce Admins are looking for ways to help scale their organization’s customer service experience. This can include finding solutions to increased case volume and optimizing agents’ time so they can solve customer issues faster, instead of just triaging them. One way to accomplish all of this is with Einstein Case Classification. So let’s take […]

Follow and complete a Learn MOAR Summer ’21 trailmix for admins or developers by July 31 to earn a special community badge and enter for a chance to win one of five $200 USD Salesforce Certification vouchers. Learn how to participate and review the Official Rules by visiting the Trailhead Quests page. Einstein Search is […]

I love Einstein Bots because they help lighten the load on customer-facing teams. By handling basic tasks, they free up your employees to tackle the tougher questions. The number of digital shoppers increased by 40% in Q1 of 2020, and more customers are relying on digital systems to get information, process returns, and troubleshoot problems. […]

As a Salesforce Admin, you implement tools to reduce busywork for sales teams so that they can focus on the more important stuff. You know, like working on actual deals. One common busywork rabbit hole is the never-ending task of keeping data up to date between Salesforce and email and calendar applications. Einstein Activity Capture […]

#AwesomeAdmins, if you know about Flow, you know the power of automation. In fact, ever since Salesforce launched in 1999, our focus has been on automation — beginning with transforming sales. Over the years, we’ve built low-code tools to help you automate business processes and actions, such as Flow and Einstein Next Best Action. Now, […]