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A podcast ad for Salesforce Admins discusses AI transforming marketing from data to personalization.

AI Is Transforming Marketing From Data to Personalization

Today on the Salesforce Admins Podcast, we talk to John Wall, co-host of the Marketing Over Coffee Podcast. Join us as we chat about how new generative AI tools are enabling marketers to get more personalized. You should subscribe for the full episode, but here are a few takeaways from our conversation with John Wall. […]

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What Is MCP? A Simple Guide To Model Context Protocol for Salesforce Admins

What Is MCP? A Simple Guide to Model Context Protocol for Salesforce Admins

One of the challenges of the AI revolution is simply keeping up. Technology evolves quickly: Interfaces get updated, models change in terms of performance, precision, and sometimes even tone and personality. Completely new functionality is being added to agents at a breakneck speed. For Salesforce Admins, keeping up with new concepts and terminology can definitely […]

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Cleaning Data for AI Starts With Context, Not Perfection

Today on the Salesforce Admins Podcast, we talk to Chris Emmett, Salesforce Solution Architect at Capgemini. Join us as we chat about how to clean up your data to prepare your org for Agentforce, and why data without context is useless. You should subscribe for the full episode, but here are a few takeaways from […]

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Metadata Is Your Admin Blueprint for Building Better Agents

Metadata Is Your Admin Blueprint for Building Better Agents

If the idea of Salesforce Multitenancy is important to understanding Salesforce as a platform, then the logical next step is to consider its use of metadata.  Metadata is fairly ubiquitous in the internet age. We all know it’s important to tag data and content with information and descriptions so that browsers, search engines, and, these […]

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