The role of the Salesforce Admin is more important than ever. As customers’ expectations continue to grow, more companies look to digital transformation to deliver that highly personalized, responsive, on-brand experience. At the center of delivering a Salesforce Customer 360 view sits the Awesome Admin—building, configuring, and automating solutions to drive productivity, innovation, and efficiency […]

As I write this blog, it’s winter and it’s cold in Boston. While I like sipping hot apple cider, eating roasted chestnuts, and enjoy seeing all the festive holiday lights in New York City in Hudson Yards, Rockefeller Center, and at the Saks Fifth Avenue store, I can’t wait to fast forward to spring for […]

As a Salesforce Admin, a good portion of our daily job is to be a functional leader within your organization. When you think about it, many of the users you support don’t report directly to you, yet they often benefit from your leadership and direction. So, apart from being a direct leader or managing people, […]

In the Spring ’23, Summer ’23, and Winter ’24 Salesforce Releases, Salesforce launched hundreds of new features. Make sure you’re up to date on the latest and greatest features for admins by reading about the new features admins were most excited about this year.  Lightning Experience enhancements From new Dynamic Forms enhancements to the Prompt […]

As we approach the end of 2023, it’s the perfect time to reflect on what we’ve learned as a Salesforce Admin community and to prepare for the exciting year ahead. In this blog post, we’ll recap essential insights that will help you walk away from this year ready to tackle 2024. Let’s dive into our […]

One of the core responsibilities Salesforce Admins handle is user management. You’re creating, updating, and deactivating users while working within a defined number of licenses for your org. Some of you proactively review user login activity and take action accordingly by deactivating users who don’t use or haven’t used Salesforce in a while. Do you […]

Are you ready, Awesome Admins? It’s almost time for the Spring ’24 Salesforce Release! An essential part of every admin’s job is staying on top of the latest Salesforce Releases. Three times a year, Salesforce releases new features and updates to our technology, enabling users everywhere to take advantage of the latest and greatest that […]

In today’s digital age, personal branding has become essential for Salesforce Admins to stand out in the competitive world of Salesforce. One powerful tool that can help you enhance your personal brand is ChatGPT, an artificial intelligence (AI) language model. In this blog post, we’ll explore four ways you can use ChatGPT to strengthen your […]

This post describes new and planned features, so we want to remind you of our forward-looking statement, which states you should only make purchasing decisions based on existing features and functionality. In a world where the internet is woven into the fabric of our daily lives, accessibility is a human right. If we don’t make […]