Not long ago, writing code was the golden ticket to tech career success. Developers reigned supreme, and orgs raced to hire as many as possible. But as this CIO article points out, the tide is turning. Traditional development roles are cooling off, and artificial intelligence (AI) tools are doing more of the heavy lifting. But […]

Are you ready, Awesome Admins? It’s almost time for the Summer ’25 Salesforce Release! An essential part of every admin’s job is staying on top of the latest Salesforce Releases. Three times a year, Salesforce releases new features and updates to our technology, enabling users everywhere to take advantage of the latest and greatest that […]

We get it—when you hear about Data Cloud’s Unified Profile, your mind jumps straight to “golden record.” It’s tempting to think of it as a shiny new customer master, a shortcut to perfection. But before you lock in that idea, let’s take a step back and reset some expectations. Understanding what the Unified Profile is […]

Just like that, TDX 2025 has come and gone! Whether you joined us in person or streamed sessions on Salesforce+, we hope you enjoyed all the insightful content designed to help you succeed in your careers and equip you with the knowledge and tools needed on your journey to becoming Agentblazers. With more than 50 […]

When you first create an agent—like a service agent for support queries—it can be tempting to deploy it right away. However, by following a test-driven development (TDD) approach, you write tests first, set clear expectations, and then build your agent to pass these tests. This process, combined with creating a robust test dataset and running […]

What is Data Cloud Governance? As a Salesforce Admin, you’re the backbone of your organization’s data management. You make sure everyone has the right data at the right time to do their jobs efficiently, while keeping everything secure, compliant, and running smoothly. But as we move into an agent-driven future, the workplace is evolving. Employees […]

Wow! Not only has TDX given us the chance to connect, learn, build, and become Agentblazers together, but there have also been some game-changing announcements in the keynote for admins working with artificial intelligence (AI) in Salesforce.  This year’s keynote follows the story of an Agentforce customer redefining their customer experience with intelligent products and […]

Artificial intelligence (AI) agents are revolutionizing app development. Join us for the Agentforce Virtual Hackathon to push the boundaries of AI-powered agent technology and build groundbreaking solutions on Agentforce for the chance to win a $50,000 Grand Prize. With Agentforce, Salesforce is leading the way in the biggest technological revolution in decades. Agentforce is the […]

As admins, you hold the keys to success for your users and companies to get the most out of Salesforce. You have the unique opportunity to build and manage trusted solutions that drive productivity and innovation through five admin core responsibilities: security, user management, data management, analytics, and a new core responsibility: product management.  The […]