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3 steps to build a strong security culture

3 Steps for Admins To Build a Strong Security Culture

As a Salesforce Admin, you play a crucial role in maintaining the security of your company’s valuable data. In fact, security is one of the five admin core responsibilities.  New technologies like GenAI and Salesforce’s Agentforce bring increased value to admins, but also new security challenges. Following security best practices is more important than ever […]

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Celebrating 10 years of awesome admins

From Low Code to Agentforce: A 10-Year Journey of Awesome Admins

Over the past decade, the Salesforce Admin role has undergone a remarkable transformation, evolving alongside the platform itself from a simple CRM tool to a robust business ecosystem.  As Salesforce has grown, so too has the significance and complexity of the admin role, making it one of the most critical positions within any organization leveraging […]

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introduction to Agentforce for Salesforce admins

Introduction to Agentforce for Salesforce Admins

What is Agentforce? We are living in the artificial intelligence (AI) era, currently in the third wave of the AI revolution focused on contextual and generative AI and characterized by prompt-based generative AI, real-time AI applications, and autonomous agents. Agentforce is the suite of both assistive and autonomous agents built on the Salesforce platform. Agents […]

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Overcome access dilemmas with permission sets

Use Permission Sets To Overcome Common Access Dilemmas

As an Awesome Admin, it’s probably in your nature to look for any way to optimize a process or situation! As part of that never-ending desire for optimization, I would bet that you’ve spent a lot of time thinking about your permissions setup in Salesforce. Salesforce provides multiple ways to grant permissions to users, each […]

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A podcast cover featuring John Demby for the Salesforce Admins Podcast.

What Makes Tableau Pulse Essential for Salesforce Admins?

Today on the Salesforce Admins Podcast, we talk to John Demby, Director of Solution Engineering at Tableau. Join us as we chat about Pulse for Salesforce, Tableau Einstein, and how easy it is to get started. You should subscribe for the full episode, but here are a few takeaways from our conversation with John Demby. […]

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TDX25 Call for Participation

The TrailblazerDX 2025 Call for Participation Is Now Open!

TrailblazerDX 2025 is the must-attend event for admins, developers, and architects building the future with Agentforce. With two days of immersive hands-on learning, attendees will dive deep into technical topics during sessions on the latest Agentforce, Data Cloud, and Salesforce Platform innovations, all while connecting with product experts and fellow admins and Trailblazers. Save the […]

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Why admins should listen to podcasts

Why Salesforce Admins Should Listen to Podcasts

Your role as a Salesforce Admin demands more than just technical know-how—it requires creativity, problem-solving, and the ability to think beyond the basics. While there are plenty of resources available that teach you the “how” of Salesforce, from documentation to step-by-step tutorials, there’s something invaluable about understanding the “why.”  Podcasts, often overlooked as a learning […]

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