Lately, we’ve been talking a lot about how YOU, #AwesomeAdmin, possess awesome Superpowers. As Salesforce Administrators, you champion productivity, deliver innovation and connect experiences to make your company successful every day! Those Superpowers are invaluable, and my mission is to help you realize and utilize them in every way! This November, we will amp up […]


Wouldn’t it be terrific if you could simplify the management of profiles, permissions, and permission sets and their assignments? Depending on the size of your org, you might have dozens of profiles and permission sets. Along with your other administration duties, dealing with the quantity of related permissions can seem challenging, too. Well, an option […]

This year I was lucky enough to be part of the Dreamforce ’18 Admin Keynote Team, and I was assigned the job of building the demos for the keynote. This was a huge project, and I learned some lessons along the way that I wanted to share with all of you. You can apply these […]

The best part about the Admin Track at Dreamforce? It’s for Admins, by Admins. And this year’s track was no exception. With a record-breaking 127 sessions, the #AwesomeAdmin Ohana had chances to learn, connect, have fun, and give back—all while attending theater or breakout sessions! And now, no matter where you are in the world, […]

The best part about the Admin Track at Dreamforce? It’s for Admins, by Admins. And this year’s track was no exception. With a record-breaking 127 sessions, the #AwesomeAdmin Ohana had chances to learn, connect, have fun, and give back—all while attending theater or breakout sessions! And now, no matter where you are in the world, […]

The best part about the Admin Track at Dreamforce? It’s for Admins, by Admins. And this year’s track was no exception. With a record-breaking 127 sessions, the #AwesomeAdmin Ohana had chances to learn, connect, have fun, and give back—all while attending theater or breakout sessions! And now, no matter where you are in the world, […]

So much happens at Dreamforce every year, and #AwesomeAdmins love to share all those amazing moments! If you weren’t able to join us in San Francisco, the FOMO (that’s ‘fear of missing out’) was likely a very real feeling for you. But, luckily the #Ohana is all about tweeting their selfies, boomerangs, and valuable takeaways. […]

Our Salesforce Admins webinar, Master the New Lightning Report Builder with Marc Baizman and Liz Skaates is all about how #AwesomeAdmins can create “One Report to Rule Them All.” Marc and Liz dove deep into all the ways that Admins can use these features efficiently and effectively to work smarter, not harder, and present the […]

Whether you joined us in-person or online for the #AwesomeAdmin Keynote at Dreamforce last week, you couldn’t miss the fun anthem that played in the first few minutes. In fact, if you’ve been on Twitter in the last few weeks, you may have gotten a sneak peek of that anthem before it was played for […]