Over the past decade, the Salesforce Admin role has undergone a remarkable transformation, evolving alongside the platform itself from a simple CRM tool to a robust business ecosystem.  As Salesforce has grown, so too has the significance and complexity of the admin role, making it one of the most critical positions within any organization leveraging […]

The role of the Salesforce Admin is more important than ever. As customers’ expectations continue to grow, more companies look to digital transformation to deliver that highly personalized, responsive, on-brand experience. At the center of delivering a Salesforce Customer 360 view sits the Awesome Admin—building, configuring, and automating solutions to drive productivity, innovation, and efficiency […]

Last year, we dipped our toes into the world of user experience, reimagining a record page using dynamic forms and actions. This year, we’re building on those skills and taking it one step further. Get ready to Be An Innovator with Design! We know you’re expected to make changes in Salesforce at lightning speed in […]

The management of integrations between systems is becoming increasingly more important as companies leverage more systems and users continue to demand access to everything from anywhere. Recent data tells us the overwhelming majority of line of business teams agree that employees need easy access to data in order to deliver projects faster, especially as new […]

Salesforce Admins from all over the world tuned into the Dreamforce Trailblazer Experience, aka DreamTX, in December. DreamTX — a global, 4-day series of panels, demos, and online learning experiences — featured more than 300 hours of content! Did you catch it all last week? No? Well, DreamTX may be over, but your opportunities to […]

The global pandemic has significantly changed the way businesses operate. And admins everywhere have sprung into action to adapt existing processes or to design, and roll out, new processes that are having a huge impact. With low-code tools, Salesforce Admins are quickly responding to their businesses’ changing needs without compromising quality, security, or scalability. This […]

Hey #AwesomeAdmins! Every Tuesday this month, we will talk about the awesome TDX sessions we saw last month. We realize you may not have a whole day to set aside for learning, but we bet you can find 30 minutes this week (and next week, and maybe the week after that!). ? Admin Episode: How […]

Hey #AwesomeAdmins! Every Tuesday this month, we will talk about the awesome TDX sessions we saw last month. We realize you may not have a whole day to set aside for learning, but we bet you can find 30 minutes this week (and next week, and maybe the week after that!). ? Admin Episode: Build […]

With Dynamic Forms and Actions going non-GA preview and Beta respectively in the Summer ’20 Release, we were extra excited to help admins all over get hands-on with the highly anticipated new features. Dynamic Forms and Actions let you, as a Salesforce Admin, build highly flexible, dynamic experiences your users will love, enabling you to […]