We want YOU to present at Dreamforce! Dreamforce ’23 is coming, and we’re looking for #AwesomeAdmin content for the Admin Track! The Admin Track at Dreamforce 2023 is the platform for admins to deliver and absorb engaging, actionable, and memorable content that helps them become awesome Salesforce Admins, drive success for their businesses, and elevate […]


We know that one of your main responsibilities as a Salesforce Admin is to manage users and drive adoption. One important adoption metric is license utilization, which generally indicates whether users are using the available licenses. You can calculate license utilization as follows: License Utilization = # Used Licenses / # Available Licenses Here, we […]

We’re about to make a big update to the user interface (UI) in your Salesforce environments. How big, you might ask? Well, it’s going to affect all Lightning UI and should dramatically improve the experience for your users with low vision. Last year, we ran a study involving a number of Salesforce users who have […]

Reports and dashboards are one of the go-to tools admins can use to make data actionable. I’ve heard countless stories from admins about how they built a dashboard, showed leadership, and got a “This is amazing!” response. Admins have shown me reports and dashboards to track all sorts of key performance indicators (KPIs) that have […]

You asked; we listened. We’re proud to announce the new Who Sees What Lightning Experience series, updated with the latest best practices on data visibility and access. Follow along with this video series to ensure you’re adhering to the best practice of least privilege access: giving your users the data access they need—and only what […]

As an admin, you play a major role in how customers and colleagues experience Salesforce. Choices you make can connect your organization’s mission/purpose to the power of cutting-edge technology. When it comes to your org’s values, this is especially important, because customers care about what businesses believe in, and it’s often admins who translate those […]

If you’ve ever worked with sales stakeholders, you know that adoption can be a real challenge for new processes, features, tools, and technologies. And a big reason why new tools and technologies fail to be adopted is that persuading people to do something different, regardless of what it is, is exceptionally challenging. Half of all […]

Salesforce Admins are at the heart of Salesforce, driving innovation and productivity at our companies with our skills and the tools at our fingertips. We stay up to date on new technologies and Salesforce products that can drive success for our users and our companies. One such technology is generative AI. Generative AI will allow […]

Welcome to the next installment of my Build a Blog series where I teach you how to create a blog specifically for Salesforce Admins. I want us to start thinking about our content focus. Now, if you’re just getting started with this series and want to catch up, you can read the first post about […]