Every Salesforce Admin lives in two worlds. In one, you’re a strategic architect, designing flows and planning for the future. In the other, you’re the org’s caretaker, performing the vital, daily maintenance that keeps the system running smoothly — like merging duplicates and managing user permissions. Both roles are essential, but the clicks of caretaking […]
One of the challenges of the AI revolution is simply keeping up. Technology evolves quickly: Interfaces get updated, models change in terms of performance, precision, and sometimes even tone and personality. Completely new functionality is being added to agents at a breakneck speed. For Salesforce Admins, keeping up with new concepts and terminology can definitely […]
Are you ready, Awesome Admins? It’s almost time for the Winter ’26 Salesforce Release! An essential part of every admin’s job is staying on top of the latest Salesforce Releases. Three times a year, Salesforce releases new features and updates to our technology, enabling users everywhere to take advantage of the latest and greatest that […]
Editor’s note: This post was updated on August 18, 2025, with the latest resources and information. This is your one-stop destination for all things True to the Core Deep Dive. Watch past episodes on demand, see what’s coming next, and get direct access to Salesforce product leaders through live Q&A and roadmap discussions. Check back […]
This article was co-authored by Salesforce Program Manager Anna Bromley and Salesforce Solution Architect Jeff Kallenbach. From Hackathon pitch to working demo in 14 days Let me take you back to June 2025. The lights were bright overhead, and the low hum of TDX London buzzed around. Jeff and I were on stage, about a […]
If the idea of Salesforce Multitenancy is important to understanding Salesforce as a platform, then the logical next step is to consider its use of metadata. Metadata is fairly ubiquitous in the internet age. We all know it’s important to tag data and content with information and descriptions so that browsers, search engines, and, these […]
Internal teams often reach out to admins with the same types of questions, like how to reset a password, where to check their paid time off balance, or how to find a policy. These requests may be simple, but they take time and often build up during the day. Agentforce can help by automatically handling […]
As someone completely new to the Salesforce world, I know exactly how it feels to be faced with a powerful new technology like Agentforce. When I was asked to explore what it means to build an artificial intelligence (AI) agent, my first reaction was to look over my shoulder to see who they were actually […]
As a Salesforce Admin, you’re the first line of defense when it comes to keeping your org running smoothly. From supporting users to monitoring performance and planning for growth, your role is essential in ensuring your org is stable, scalable, and set up for success. That’s where Scale Center and ApexGuru come in. These tools […]
Trailhead
Learn in-demand skills that lead to top jobs with Trailhead,
the free online learning platform from Salesforce.
the free online learning platform from Salesforce.
Trailblazer Community
Connect, learn, have fun and give back with #AwesomeAdmins across the globe.