Not long ago, writing code was the golden ticket to tech career success. Developers reigned supreme, and orgs raced to hire as many as possible. But as this CIO article points out, the tide is turning. Traditional development roles are cooling off, and artificial intelligence (AI) tools are doing more of the heavy lifting.
But here’s what no one’s talking about enough: While coding is being automated, strategy, trust, and business insight are not.
And that’s exactly where Salesforce Admins shine.
The rise of AI doesn’t replace admins—It elevates them
As admins, you sit at the intersection of technology and people. With the rise of Agentforce, Flow, and Prompt Builder, technical tasks are getting done faster. But making the right decisions about what to build, why it matters, and how it gets adopted? That’s more critical than ever.
Admins aren’t losing relevance—they’re gaining altitude.
That’s because your core responsibilities go far beyond setup and config.
Security
You’re the first line of defense. From managing user access and visibility to collaborating with IT, you ensure orgs scale safely—even as AI starts to surface data and recommendations in new ways.
User Management
No AI model can replace a conversation with a stakeholder. You build user experiences, support change, and keep people informed as features evolve. Whether updating profiles or coaching a team on a new flow, you’re the bridge between users and innovation.
Data Management
AI is only as good as the data it’s given—and you’re the steward of that truth. You maintain clean data, monitor for duplicates, and ensure backups are in place so business doesn’t stop when something unexpected happens.
Product Management
You’re not just keeping up—you’re planning ahead. From reading release notes to exploring AppExchange and AgentExchange, you constantly evaluate how to extend Salesforce to meet growing needs.
Analytics
You don’t just track metrics—you help define what success looks like. From building dashboards to validating key performance indicators (KPIs) with stakeholders, you ensure the insights AI surfaces are grounded in what the business actually cares about.
No-code/low-code = Faster innovation, higher stakes
The tools are better. The pace is faster. The expectations? Higher.
You’re not just a builder anymore. You’re a:
Solution Architect: Delivering features that work and get used.
Adoption Champion: Training and guiding users through change.
Data Translator: Helping teams understand what the numbers mean.
AI Enabler: Rolling out AI tools with a sharp focus on ethics, equity, and usefulness.
This isn’t a future where admins get left behind. It’s a future built for admins who lean in.
So, what’s the next move?
Lean into what makes you uniquely powerful.
- Your knowledge of the business
- Your empathy for users
- Your ability to turn big ideas into trusted, scalable systems
Because when someone asks, “Is AI going to replace admins?” you can say confidently:
“It’s not replacing us. It’s revealing just how essential we are.”
Your admin checklist for thriving in the AI era
Use this as a pulse check or team alignment tool. These are the habits that will set you up for success.
Strategic Mindset
- I understand how my organization uses AI tools like Agentforce and Prompt Builder.
- I can articulate how AI will support—not replace—user needs.
- I align platform automation with company goals and metrics.
Security + Trust
- I review login history weekly and manage access proactively.
- I collaborate with IT to stay ahead of new compliance needs.
- I’ve implemented safeguards for AI-driven data usage.
User Management and Change Enablement
- I regularly observe how users interact with Salesforce (hello, SABWA – Salesforce Administration By Walking Around).
- I proactively communicate upcoming changes related to AI and releases.
- I maintain a user guide and update it with each major shift.
Data Quality + Management
- I have a reliable backup strategy in place.
- I review and resolve duplicate records weekly.
- I monitor key data inputs to ensure AI outputs remain reliable.
Product Ownership
- I stay current with release notes and critical updates tied to AI features.
- I regularly explore both AppExchange and AgentExchange for tools that align with org needs.
- I maintain a living roadmap for new feature adoption, especially around automation and AI.
Analytics + Insights
- I define clear success metrics for each automation or AI initiative.
- I keep dashboards up to date and aligned with stakeholder goals.
- I review adoption and usage monthly—and act on what I find.
Remember, your ability to connect people, data, and technology is more valuable than ever. So as automation accelerates and tools evolve, don’t underestimate your impact. Lean into your strengths, trust your instincts, and keep driving meaningful change.
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