As we touched down in snowy Boston this week to bring you the Salesforce World Tour, I was reminded of the amazing energy and passion of our Awesome Admins! The winter weather didn’t stop us from connecting or learning, and we want to thank all of you for being so welcoming. Over 5000 people filled Hynes Convention Center on Thursday and our admin community was there in full force.
Jennifer Lee from John Hancock was honored in the Pre-Keynote with the #AwesomeAdmin award for her amazing community service, relentless dedication to the Admin community and earning 102 Trailhead badges. Yes, you read that correctly – 102 badges! Way to go Jennifer!
Our very own Sarah Franklin, VP of Admin and Developer Marketing, rocked the stage with amazing live demos of the Platform and she even asked the local MVP community to stand up and I was clapping loudly for you guys – boy, do you guys deserve a round of applause!
Admins love to hear from other Admins. The theater was packed to the brim with admins looking to learn from others in their shoes! The most common question I got from attendees was, will the presentations be posted? Yes! They are listed below. HUGE thank you again to all of our Admin and Evangelist presenters. Make sure to check out the photobooth photos and zone photos on our Facebook album.
Authentic Connections in an Online World by Mary Scotton
How to Prepare Yourself and Your Org for a Salesforce Release by Ted Hazard
How to be a Security-Minded Admin by Chris Zullo
Getting Started with Process Builder by Susan Sparks
Introduction to Data Governance and Stewardship by Brett Stineman
26 Questions to Choosing a Salesforce Consultant by Tal Frankfurt
Process Builder is an #AwesomeAdmin’s Swiss Army Knife by Jennifer Lee
Flows in the Service Console, Gotta Go with the Flow by Duncan Stewart
Starting with Salesforce for Non-Profits by Nik Panter
How to Talk to Your Developers by Will Nourse
The Power of One by Steve Molis
The Power of Everyone by Jeff May
How to Solve the Biggest Problems with Salesforce Training by David Giller
Create a Lightning Community by Phil Weinmeister
Our community-run ‘Ask-the-Expert’ booths were also a hit – the community is so dedicated to helping others. Thank you to all of our staffers for showcasing Lightning and Customizing Salesforce, and oh so much more. Be sure to check out Boston User Group on the Success Community for further questions/answers.
The New Features for Salesforce Admins session was presented by Mike Gerholdt, Gillian Madill and Mary Scotton and it was top rated! Thank you to all of the Awesome Admins who packed the room.
Here’s the slide deck from the session:
Calling all admins! TDX 2026 is your moment to experience the future of software and learn how to build it in the agentic AI era. Join us April 15-16 in San Francisco, or tune in on Salesforce+, for two full days of deep technical content covering the latest Agentforce 360, automation, Data 360, and core […]
Starting out as a Salesforce Admin can feel like stepping into a world of endless clicks, tabs, and thinking, “Wait…where did that setting live again?” The good news? You don’t need to overhaul your org on day one to make an impact. The fastest way to build confidence (and trust) is by stacking a few […]
Salesforce Administrators have always been at the center of how organizations run their most critical systems. But as AI, automation, and agents reshape the way work gets done, the admin role is evolving faster than ever. “The Next Gen Admin: Conversations Shaping the Role in the AI Era” is a new series exploring how Salesforce […]
