If you haven’t explored Einstein features in your Salesforce org yet, now is the time! There are a ton of free features available to help you and your users, no matter what your use case is. Einstein uses artificial intelligence to help you and your users focus on the right deals, make the right recommendations, send the right content at the right time, and more.
What you can do with Salesforce Einstein
You might be asking yourself, “What do the different Einstein products allow me to do?”
With Sales Cloud Einstein, you can supercharge your users’ sales productivity at every step of the sales process with key predictions, intelligent recommendations, and timely automation.
With Service Cloud Einstein, you can scale customer service, make customers happier, and make users more productive with AI-powered predictions, recommendations, and chatbots on digital channels.
With Marketing Cloud Einstein, you can leverage AI to understand your customers’ engagement and behavior so you can personalize every interaction. You’re also able to analyze insights to inform the content and timing of your company’s marketing activities.
With Commerce Cloud Einstein, you can use AI-powered merchandising tools to deliver actionable insights, recommendations, and tailored customer experiences through your ecommerce sites.
With the Salesforce Platform, you can leverage the low-code AI capabilities to build custom predictions, natural language processing models, image recognition, and smart search into your apps.
The AI-powered features available in your Salesforce Edition
Here are the Einstein features that are included for free in each of our products. Use this table to understand exactly what’s included in each edition, and click the links in the Feature column to explore how to implement those features in your Salesforce org.
Product |
Feature |
Edition(s) |
What’s included for free? |
Sales Cloud Einstein |
Einstein Opportunity Scoring |
Enterprise, Performance, and Unlimited |
Available to Sales Cloud users with and without a Sales Cloud Einstein license |
|
Einstein Activity Capture |
Enterprise, Performance, and Unlimited |
Available at no additional charge for 100 Lightning users |
Service Cloud Einstein |
Einstein Bots |
Unlimited |
25 Einstein Bots conversations per user/per month |
|
Einstein Case Classification |
Enterprise, Performance, and Unlimited Editions |
Build one predictive model to recommend field values, in real-time, to your agents at no additional charge |
|
Einstein Article Recommendations |
Enterprise, Performance, and Unlimited Editions |
Unlimited for agent users |
|
Einstein Next Best Action |
Essentials, Professional, Enterprise, Performance, Unlimited, and Developer Editions |
5,000 Next Best Action strategy requests per month at no charge |
Marketing Cloud Einstein
|
Einstein Engagement Scoring |
Corporate and Enterprise Edition, Add on for Pro |
Up to 250 Business Units or MIDs per Enterprise ID can use Einstein Engagement Scoring |
|
Einstein Engagement Frequency |
Corporate and Enterprise Edition, add-on for Pro with Journey Builder |
No restrictions. Available as part of the listed editions |
|
Einstein Messaging Insights |
Pro, Corporate and Enterprise Edition |
No restrictions. Available as part of the listed editions |
|
Einstein Copy Insights |
Pro, Corporate and Enterprise Edition |
No restrictions. Available as part of the listed editions |
|
Einstein Splits |
Corporate and Enterprise Edition |
No restrictions. Available as part of the listed editions |
|
Einstein Send-Time Optimization |
Corporate and Enterprise Edition |
No restrictions. Available as part of the listed editions |
|
Einstein Content Tagging
|
Corporate, Enterprise, and Professional Edition |
Enterprise (up to 4,000 images), Corporate (up to 2,000 images, Professional (up to 1,000 images) |
|
Einstein Content Selection |
Pro, Corporate and Enterprise Edition |
No restrictions. Available as part of the listed editions |
Commerce Cloud Einstein |
Einstein Search Recommendations |
B2C Commerce – Starter, B2C Commerce – Growth, B2C Commerce – Plus |
No restrictions – Available as part of the platform for all Commerce Cloud editions |
|
Einstein Commerce Insights |
|
No restrictions – Available as part of the platform for all Commerce Cloud editions |
|
Einstein Predictive Sort |
|
No restrictions – Available as part of the platform for all Commerce Cloud editions |
|
Einstein Search Dictionaries |
|
No restrictions – Available as part of the platform for all Commerce Cloud editions |
|
Einstein Product Recommendations |
|
No restrictions – Available as part of the platform for all Commerce Cloud editions |
|
Einstein Recommendations API |
|
No restrictions – Available as part of the platform for all Commerce Cloud editions |
Salesforce Platform |
Einstein Prediction Builder |
Enterprise, Performance, and Unlimited |
Build up to 10 free predictions and enable 1 of them |
|
Einstein Vision |
All Editions |
Up to 2K Predictions per org/per month |
|
Einstein Language |
|
|
|
Einstein Search |
Professional, Enterprise, Performance, Unlimited |
Personalization, natural language search (beta), and actionable instant results (beta) |
Get started using these AI-powered features in your Salesforce org today!
Want to find out how else you can work smarter with Salesforce Einstein? Head over to our AI for Admins blog series. Each post features a different AI product or topic, with real world examples.
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