Eliza Riley

Eliza joined the Salesforce Admin Marketing team as Content Manager in 2024. As a lifelong writer, Eliza builds on her passion for content creation and marketing strategy to enable, empower, and elevate Awesome Admins. In her free time, she enjoys reading, listening to podcasts, and spending time in the outdoors with her friends, family, and dog.

key 2024 takeaways for Salesforce Admins

Key 2024 Takeaways for Salesforce Admins: Agentforce, Flow, and More

As 2024 comes to a close, it’s time to reflect on all that Salesforce Admins have accomplished. ✅ This year was packed with innovation, and one of the standout milestones was the launch of Agentforce, Salesforce’s new suite of assistive and autonomous agents. With Agentforce, you can build, customize, and deploy intelligent agents tailored to […]

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Stream Admin Sessions From Dreamforce ‘24

Stream Now: Essential Admin Sessions from Dreamforce 2024

In the blink of an eye, Dreamforce 2024 has come and gone! Whether you joined us in person or streamed content on Salesforce+, we hope you discovered new strategies to keep growing your skills and advancing your admin careers.  Featuring more than 50 theater and breakout sessions in the Admin Meadow, plus a phenomenal Admin […]

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A Salesforce Admin's guide to DF'24

A Salesforce Admin’s Guide to Dreamforce 2024

Dreamforce ’24 is just around the corner, and it’s packed with opportunities to help Awesome Admins succeed in their ever-evolving roles. Learn how you can be instrumental in the AI era and continue developing your skills through the admin core responsibilities — at Dreamforce and beyond! You’ll discover how to leverage AI and data, grow […]

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Core responsibilities of a Salesforce Admin

Core Responsibilities of a Salesforce Admin: Your Blueprint for Success

As admins, you hold the keys to success for your users and companies to get the most out of Salesforce. You have the unique opportunity to build and manage trusted solutions that drive productivity and innovation through five core admin responsibilities: security, user management, data management, analytics, and a new core responsibility: product management.  The […]

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New Video Series: Salesforce Admins Innovate with Prompt Builder

You solve business problems every day in your work as a Salesforce Admin. Whether you’re already using AI to lighten the load, or you’re not sure where to start, you can leverage many of your existing admin skills to build and deploy solutions with the Einstein 1 Platform. Let’s start with Prompt Builder, a generative […]

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Get hands on with AI and showcase what you've #BuiltWithEinstein.

Get Hands On with AI and Showcase What You’ve #BuiltWithEinstein

We’re at the dawn of the artificial intelligence (AI) revolution, and as a Salesforce Admin, you’re essential in shaping its future. You play a pivotal role in leading AI transformations within your organization by implementing intelligent, trusted solutions. That’s why we’re excited to offer you a fun, new opportunity to showcase your AI skills and […]

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