At some point in your admin journey, you will be involved in or lead a project. These two skill sets are in high demand, and the combination of the two creates a powerful and productive duo! But you don’t need to wait for that big project to focus on project management. Every admin can begin […]


*Editor’s note: This blog post was updated on May 4, 2023, with the latest information and resources for the Summer ’23 release. An essential part of every admin’s job is staying on top of the latest Salesforce Releases. But what does that mean? Let’s break down the Salesforce Release process and answer commonly asked questions […]

Salesforce Admins know that automation is essential to help teams work better. But sometimes, it’s hard to know how to start translating manual processes into automated workflows. Perhaps your teams need a better way to approve cancellation requests for ecommerce purchases or send documents to insurance policy holders. Salesforce Flow helps #AwesomeAdmins like yourself automate […]

I love Einstein Bots because they help lighten the load on customer-facing teams. By handling basic tasks, they free up your employees to tackle the tougher questions. The number of digital shoppers increased by 40% in Q1 of 2020, and more customers are relying on digital systems to get information, process returns, and troubleshoot problems. […]

Shout-out to all my fellow Flownatics! Do you love Salesforce Flow? Of course you do! As a former customer and community member, I’ve loved Salesforce Flow for a very long time. But when I joined Salesforce and the Automation Services Content and Communications Experience (documentation) team, I was surprised to learn just how much love […]

“What is business value?” To me, it’s being described as a ‘wizard’ by my Salesforce users and making their lives easier every day by being an #AwesomeAdmin. However, it’s not unusual to hear from people within a company that they don’t actually understand what a Salesforce Administrator does, or how exactly they add value to […]

It’s time to mark your calendars for the next Salesforce Release, Summer ’21! Here are the most important dates you’ll want to mark in your calendar. You can also review release dates and sandbox preview information on the corporate blog here. April 15: Get early access to the release by signing up for a Pre-Release […]

We’re excited to introduce #AwesomeAdmins Automate with Salesforce Flow, a brand new, three-part Trailhead LIVE series premiering this month that is all about how YOU can start automating business processes today. Over 3 weeks, we’ll focus on building beginner to advanced flows. Whether you’re just getting started with automation or you’re a #Flownatic and automation […]

As a Salesforce Admin, you implement tools to reduce busywork for sales teams so that they can focus on the more important stuff. You know, like working on actual deals. One common busywork rabbit hole is the never-ending task of keeping data up to date between Salesforce and email and calendar applications. Einstein Activity Capture […]